The University of Exeter International Relations Society is a student-led organisation catering to undergraduates and postgraduates studying or interested in International Relations. The society sought a digital platform to promote events, publish academic blogs, and provide a members-only resource database containing career advice, event recordings, and exclusive content.
The primary goals of the web design project were to create a WordPress theme capable of supporting both public and members-only sections with various types of content. Additionally, the society required hosting and web administration services to ensure seamless operation.
The society did not have a previous website, making it essential to create an entirely new platform to support their ambitious plans for the academic year. This involved establishing a robust digital presence from scratch.
Our agency provided comprehensive services to meet the society's needs:
We began the process by meeting with the society to discuss their overall goals and requirements for the website. This was followed by a brand-personality questionnaire to ensure the design reflected the society's identity. The site was designed using Figma and developed for WordPress, with plans to launch over the summer of 2024, ready for the new academic year in September.
The new website includes several key features designed to enhance user experience and meet the society's objectives:
The following technologies and tools were utilised to provide operational support:
The society responded very positively to the new website, particularly appreciating the design and flexibility it offered. They were impressed with how the website met their needs and provided a professional and user-friendly platform.
Although the website has not yet been launched, its development has enabled the society to refocus on other elements of their marketing strategy. The anticipation of a functional and attractive website has already contributed to a more organised approach to their promotional efforts.
Our agency will provide ad-hoc maintenance and updates for new features as needed, ensuring the website remains current and fully functional. We aim to support the society in their ongoing digital marketing strategies and any future enhancements.
The collaboration between the University of Exeter International Relations Society and our agency has resulted in a well-designed, functional website that is poised to significantly enhance the society's digital presence. This case study illustrates our commitment to delivering tailored, effective solutions that meet our clients' specific needs, ensuring their continued success and growth.
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